#BlogSoup 17.09.14 @Faryna feat. @eugenefarber @MattoMcFly @harleenas @BlogtorWho @Indiegogo

September 17, 2014

#BlogSoup 17.09.14 @Faryna feat. @eugenefarber @MattoMcFly @harleenas @BlogtorWho @Indiegogo 

by Stan Faryna

Stan Faryna

Blog Soup

If you don’t know about the epics of blog soup, a deliciously OP (Over Powered) explanation follows.

The comments below represent comments that I posted and those that failed to post to the websites, blogs, videos and streams that I visited. On occasion, they may represent Tweets, Replies, or Comments made on Facebook and other Social Media networks. Not everyone will appreciate the comments made to their post (I rarely suck up, brown nose or gush), but hopefully they’ll forgive me any offense (real or imagined) and, yes, they should absolutely love the rank-link juice to blog and Twitter. This is not a noob’s blog and some have even said that my seo game is fierce as it is sweet.

More about blog soup at the end of this post.

Luna Moth 3 Faryna May 2014

Read the rest of this entry »

#BlogSoup Reboot 22.08.14 @AdrienneSmith40 @berget @yogizilla @ce_kilgore @snowglobeman

August 23, 2014

#BlogSoup Reboot 22.08.14 @AdrienneSmith40 @berget @yogizilla @ce_kilgore @snowglobeman

by Stan Faryna

Stan Faryna

Blog Soup

Some may remember the much celebrated blog soup which I had retired some years ago in the naïve hopes that others would take up the torch and advance blogosphere and social media for sake of our humanity and dignity.

None did. That bummed me out.

If you don’t know about the epics of blog soup, a deliciously OP (Over Powered) explanation follows.
The comments below represent comments that I posted and those that failed to post to the websites and blogs that I visited. On occasion, they may represent Tweets, Replies, or Comments made on Facebook and other Social Media networks. Not everyone will appreciate the comments made to their post (I rarely suck up, brown nose or gush), but hopefully they’ll forgive me any offense (real or imagined) and they should love the serious link juice to blog and Twitter. This is not a noob’s blog.
I art one blogger who is-has serious histories and algorithms.
Luna Moth 3 Faryna May 2014
Without further ado…

Thank you for stealing my identity


Adrienne Smith writes about how spammers are using your identity to create back links. And sometimes, they forget to back link! Silly bots – tricks are for kids.

My comment

My heart goes out to you, Adrienne.

Spam is getting interesting, indeed.

The consequence of identity theft in this regard is typically unintentional. But even unintended consequences remain consequential – especially for the victims of identity theft. This kind of black hat activity, however, will only increase. Such is our dilemma.
Your prolific comments actually single you out as a preferable identity to use for black hat seo purposes. They hope that use of your identity will increase the value of the back link, discourage back link deletion and get past spam detection.One way you can make your identity a nuisance to spambots is by contacting the businesses/persons at the links and let them know that you hold them responsible for their sinister seo practices and that you will seek damages against them for their fraudulent use of your good name and reputation. If you are lucky, they will apologize and fire their trollish seo people.
If the business is unsympathetic, the next step involves a blog post and a lawyer. And it may involve a lawyer in the local region of that business. Such is the internets. With much benefit, there is much cost.

What’s right? What’s wrong? What can people get away with.

This is the unhappy conclusion of a world that celebrates moral relativity. Sometimes, things work your way. Sometimes, they don’t. But I wish it were otherwise. I would rather we were all led by Christ and that we acknowledged and repented of our own wickedness and all the wickedness of the world.

The Trial


Thomas Snow writes beautifully here. And that is no exaggeration.

My comment

Beautiful. Wonderful. THIS makes me feel alive. Thank you!

How do you measure success on Facebook?


Jens-Petter Berget solicits opinions from social media pros on how they are measuring success on Facebook.

My comment

The cost of creating and maintaining relationships on social networks can be considerable. I see social marketers investing the equivalent of hundreds of dollars (or more) in one to one relationships that just aren’t feasible for corporate (big to small) online strategy.

Businesses want conversions and transactions at the cheapest possible price. The internet advertising and marketing mumbo jumbo suggests that that they can do it for pennies on the traditional ad spend dollar. But it gets worse. The social media people try to sell the imaginary numbers and benefits of social based on the recycled lies of online advertising.

None of which means that there is no value in online advertising and marketing. Or social. As Ted Rubin suggests, the conversation is most of the content in an online relationship.

Yet the cake remains a lie.


I’m a former IAB European National Director. So I’m not talking out my…

So my effort and measurement is based on a completely different model – a business model that may remind you of the business of the Ministry of Silly Walks.

Have I made impact in the minds, hearts and lives of the people that tune in to me?

Have I helped them work through their own self-deceits, delusions and vanities?

Have I helped them discover, see, and live out true love, truth, goodness and beauty?

The return is small but this is work for which we shall not count the cost.

Because this is the only work that is worthwhile.

10 Myths About MOBAS Debunked – Perhaps

Yomar Lopez addresses the hate growing around games referred to as Multiplayer Online Battle Arenas.
My comment

If you aren’t into games, you might wonder why you should care about MOBAs. But online games are a powerful segment of online business. In terms of growth, it may be second to porn.

Because people got time to kill. Because some don’t have work. Or can’t get work. Because some people need something more than what they got offline – love, acceptance, admiration, purpose, etc.

And if you say you know a little something something about the internets, you gotta know something about MOBAs, MMORPGs, FPSs, etc. You know what I’m saying!

Age and disinterest are not excuses. In the age of internets, we are all expected to know a little about everything.

Yomar really wants to tell you about how you can get in and get out of the MOBA experience with a little grace. Maybe, you can even retain some dignity and self-esteem too. But not really.

I just wish he’d focus on that. As for MOBA players – they’re seriously demonized. They breathe hate, contempt and hostility like it was air.


Demonized is not demonization. Demonized a la Derek Prince is kinda like possession but minus 360 degree head spins, levitations, glowing eyes, biblical boils, etc.

You know I love you, bro.

Authors and Twitter: You’re Doing It Wrong

C. E. Kilgore writes about the problem of faking it as a curator via Triberr, etc.

My comment

The cake is a lie.

I’m sorry you had to figure it out the hard way. But we all do – all who dare to dream. We all learn the hard way – unless we came to the game as a taker.

The problematic extends to all who hope to do something epic in social. Because the cake is a lie. Beyond the cake meta of social, the dynamic of reciprocity and all the dreams of pyramid schemes never works out like it should. For many reasons.

Mostly, it doesn’t work well because the effort is herculean – not to mention that it requires a serpent’s cunning. And even if this was all in place, the rewards are intensely insufficient.

But our lessons in online advertising and marketing are not over. Nor our disappointments.

Beyond our desperate need for reach, there is too much noise in social. Competing for attention is expensive – one way or the other. If you succeed in getting that one to 10 seconds of attention for which you fought tooth and nail, then the truth shall out: is your value to your customer explicit, intense and irrefutable?

Ironically, the above walkthrough represents another common and devastating error  – putting the cart before the horse.

The business model for books (as suggested by the New York Times’ bestseller list) is selling 5,000+ books per week. If what you are doing can’t go there, you may have a problem – if ever you dreamed of limos, five star hotels, big houses, elegant clothes, fancy cars, vip events, etc.

This Week and other Social Media DOHs

Geeks are all excited about the pending debut of the 12th Doctor (13th regeneration) on Season 8 of Doctor Who. John the Baptist almost wrote poetry about Ferguson. Meanwhile, we continued to mourn Robin Williams’ suicide and I still can’t get anyone from Revel Casino to talk to me about how they were supposed to pay for the damages done to my car by their valet people, but they are officially bankrupt. Obviously.

Hamas finally admitted that it’s own people abducted the Israeli teenagers and killed them. Christians in Iraq and Syria are being slaughtered, raped, robbed, displaced, etc. for being Christians. That includes the beheading of children in public places. The video of the beheading of a freelance, American journalist James Foley ignited American outrage. His ransom for 100 Million Dollars had not been paid. So much for the religious ideals of IS. But there’s not much in tears or outrage for the murder of helpless, Christian children. That bums me out. Maybe, it’s just too horrible for some people to think about.

I have no doubt that IS has brought a heavy curse upon their own heads, their people, and their nation. For God keeps all of His promises – the beautiful and the terrifying. It will go very badly for them and it will go badly for many generations.

The Christian solution, I imagine, is not to send soldiers to kill the bad guys – unless Jesus has shouted down from the heavens and no one told me. The Christian solution is for us to unite in repentance, praise, thanksgiving and prayer – we must plead with God for Him to bring peace to His peoples on Earth. One million people united in humility, hope and prayer to God, our heavenly father, will accomplish more than 100,000 soldiers on the ground, 10,000 missiles and rockets, ten billion dollars worth of air support, and ten million rounds of various ammunition.

What we got here is a lack of leadership, wisdom and love – political and spiritual.

Likewise, Ferguson would never have become what it did if political and leaders had stood with the people in solidarity and led them in mourning and healing. Ten million dollars of tax payer money in fancy military gear does not obtain anything resembling peace, justice or the American way.

The death toll of the Syrian Civil War approaches 200,000. Egyptian blogger and human rights activitst Alaa Abd El Fattah remains imprisoned. Thousands of Pakistanis overran the security barrier around the house of Pakistan’s Prime Minister and demanded his resignation. Ebola remains to be contained in Africa. Quakes surging around the Eyjafjallajokul volcano in Iceland.

The only thing that made sense (of everything) this week was Patti’s recitation of Keats on HBO’s 8th Episode of HBO’s The Leftovers. Coincidence?

Michael Robartes Bids his Beloved be at Peace by Yeats

HEAR the Shadowy Horses, their long manes a-shake,

Their hoofs heavy with tumult, their eyes glimmering white;

The North unfolds above them clinging, creeping night,

The East her hidden joy before the morning break,

The West weeps in pale dew and sighs passing away,

The South is pouring down roses of crimson fire:

O vanity of Sleep, Hope, Dream, endless Desire,

The Horses of Disaster plunge in the heavy clay:

Beloved, let your eyes half close, and your heart beat

Over my heart, and your hair fall over my breast,

Drowning love’s lonely hour in deep twilight of rest,

And hiding their tossing manes and their tumultuous feet.

Myself, I am not a believer in coincidence. Serendipity, however, is never recognizable to the foolish and proud.

God enlighten us, everyone. Soon. Actually, make that sooner…

Stan Faryna
22 August 2014
Fairfax, Virginia



Google Plus

Steal this recipe for a better world. And other social media DOHs.

February 19, 2012

Steal this recipe for a better world. And other social media DOHs.

by Stan Faryna

Stan Faryna

Limahl, The Neverending Story

This was my intention. Now it’s my prayer. For you to steal my prized, secret recipe for a better world.

Read the rest of this entry »

Posthumorously [sic]: @danperezfilms @jasonyormark @thesneeze @CraigMcBreen @TMFproject #blogsoup

February 17, 2012

blog soup 02.17.2012

posthumorously [sic]: 
@danperezfilms @jasonyormark @thesneeze @CraigMcBreen @TMFproject

by Stan Faryna

Stan Faryna

Simon & Garfunkel, Sounds of Silence

Read the rest of this entry »

Wednesday’s Women: @angelamaiers @ardath421 @LisaPetrilli @tobeydeys @DabneyPorte

February 15, 2012

blog soup 02.15.2012

Wednesday’s Women: A Celebration of Woman

by Stan Faryna

Stan Faryna

Coldplay, Proof

1. The YOU MATTER Manifesto by Angela Maiers

Writes Angela:

My friend and mentor Seth Godin says, “only reason to give a speech is to change the world”, so that is the context and the inspiration I share this message and manifesto with you:

You matter.

These two words can change your mood, change your mind, and have the power to change lives and the world world if we understand and leverage them in the right way.

My comment:

Bruce Sallan’s promos for his #dadchat with Angela Maiers reminded me of Angela’s message and manifesto. So I experienced her again: her Ted talk and her manifesto. And, again, my heart was filled and my spirit, uplifted.

Listen to Angela at the Ted Talk. Listen with your heart. And be inspired.

Thank you Angela Maiers. Thank you for being you!

Subscribe to Angela Maiers’ blog.

Need more Angela Maiers? Check out the following:

The Courage to Teach

The 5 C’s of Passion Driven Leadership

The Power of Noticing

Whitney Houston and CeCe Winans, Count On Me

2. Expectations and Experience Are the New Competition by Ardath Albee

Writes Albee:

Due to the ease of accessing information online, a big part of what’s changed in the buying process are your customers’ expectations about the experience they’ll have along the way.

Because buyers can self-educate rapidly and much easier than the were able to in the past, they know more. In return for this education, they’ve raised the bar. They expect to continue to receive value each step along the way. And they expect it on their terms…

You’re no longer competing against the vendor with a similar product down the street. It’s the ability to exceed buyer expectations and provide a valuable buying experience that will determine the winner when the time comes to make a purchase decision.

My comment:

I found Ardath Albee via her comment on @BrennerMichael‘s blog post, Will Content Marketing Destroy Social Media. Her insight was all WOW!

And what she said on Michael Brenner’s blog applies to her own discussion on content strategy. Because engagement can’t just be all about your product and service. Great engagement has to have character.

The engagement has to be about them, the buyer, your potential or returning customer, and the human person. The experience, you design, therefore, must implicitly emphasize their relevance, significance, dignity, and agency in the world. Engagement must include the Courage to Teach. Great engagement has always taught and made us feel human again.

Need one example?

Note: If you don’t shed a tear watching this, you need help.

And, yes, what I’m saying is a tall order – especially for people trapped in the boxy mindset of commoditization, business, and fast transactions.

Part of the answer will be re-humanizing marketing with stories that illuminate the things that matter. Like people. Like you and me. And that is actually easy to do with the feeds-and-speeds content that Albee is worried about.

Something for Albee and you to consider. And I know she’ll turn it into Gold. You?

Thank you Ardath Albee. Thank you for being you!

Subscribe to Ardath Albee’s blog.

Need more Ardath Albee? Check out the following:

The Content Marketing Continuum: Part 1

Are Shorter Sales Cycles a Wake-up Call for Marketers?

6 Tips for B2B Vendors Becoming Publishers

Bette Midler, From a Distance

3. The Introvert’s Guide to Leadership by Lisa Petrilli

Lisa explains that introverts can be great leaders.

Introverts can…

1. Rally the troops and inspire their teams.
2. Create presence, be recognized, and rewarded
3. Be decisive and persuasive

That’s what Lisa is saying. And she says much more than that.

My comment:

I discovered Lisa Petrilli via Mike Henry of the Lead Change Group and Mike Henry via my wonderful friend, Dr. Jack King.

As an introvert myself, I have faced the challenges of leadership (and, yes, failed at times). Lisa provides rich insight into how introversion comes with treasures and strength that apply to great leadership, service, and contribution to the world.

Thank you Lisa Petrilli. Thank you for being you!

Subscribe to Lisa Petrilli’s blog.

Need more Lisa Petrilli? Check out the following:

Customer Experience is a Culture not a Project

5 Myths about Introversion from Harvard Business Review

Do Extroverts Have an Advantage in Political Campaigns?

Sarah McLachlan, Angel

4. Femurs and Philanthropy: A Legacy of Kindness by Tobey Deys

Writes Tobey:

Margaret Mead was a cultural anthropologist born at the turn of the 20th century who, throughout her 77 years on the planet, made remarkable contributions to the understanding of what, and why, we humans do the things we do. She was once asked by an interviewer: “What is the first sign you look for to tell you more about an ancient civilization?” (assuming Mead would suggest a broken pot or a primitive tool).

Her answer was surprising: a healed femur

Ms. Mead elaborated: “When someone breaks a femur, they can’t survive to hunt, fish or escape enemies unless they have help from someone else. Thus, a healed femur indicates that someone else helped that person, rather than abandoning them and saving themselves.

My comment:

I found Tobey Deys via her comment to a blog post by Lisa Petrilli. She mentioned something about being Yoda. She captured my heart with the metaphor. Just long enough for me to find my way to her blog. And, WOW, I loved where I landed.

Tobey throws out some ideas how we can contribute, give, and be true. Go read her blog post!

Thank you Tobey Deys. Thank you for being you!

Subscribe to Tobey Deys’ blog.

Need more Tobey Deys? Check out the following:

Just in Time for the Holidays

Einstein. Gandhi. And You. The World Needs You Now Because #YouMatter

Three Little Words

Aretha Franklin, Respect

5. Social Media Girlfriends and Dabney Porte

My comment:

I found Dabney Porte via a mention by Tobey Davis in her blog post, What’s the ROI of Nice? I recognized Dabney’s name from last week’s #Dadchat with @AngelaMaiers.

So I expect to hit a website and get into some blog posts. See if this is something I’m comfortable putting in Wednesday’s Women. But it doesn’t play out that way. I don’t find blog posts. What I find is an invitation to join Social Media Girlfriends.

You Are Cordially Invited to Connect And Engage With Your Social Media Girlfriends 24 Hours A Day, 7 Days A Week By Following #SMGirlFriends

A Video starts to play. And I’m thinking to myself: This is cool and enchanting.

And then: Ouf! I’m not a girl…

I finally realized there’s a link to a blog. But it seems Dabney and the girlfriends are working on things. That’s ok.

Anyway, my point in mentioning my experience of that landing page was that it was enchanting. And I can still hear the song playing in my head as I write this.

Also some words from the video. They are rolling in my brain.

It is because of this beautiful connection that we are changing the world… for the better.

That’s what social media is about. Us. Connecting. Ultimately, helping each other to change the world. Because each of us must tend this garden of life- faithfully, courageously, and gently. In our little ways. For the better. With a little help from our friends.

And, yeah, I hear another song in my head.

Thank you Dabney Porte. Thanks for the RT last week. And, most of all, thank you for being you!

Previous Celebrations of Woman:

Wednesday’s Women (ww004)

Featuring: @Bonnie_Greer @jaynalocke Yasmin Alibhai-Brown @kanter @biebert

Wednesday’s Women (ww003)

Featuring: @wordsdonewrite @bonnie67 @girlygrizzly @atugend @careyfuller

Wednesday’s Women (ww002)

Featuring: @brenebrown @carpathia16 @Nisha360 @Sandra305 @SusanMazza

Wednesday’s Women (ww001)

Featuring: @connectyou @JaneofAustralia @ElizabethKCross @MargieClayman @ginidietrich


If you think that this blog post sucks, let me know in your comment and don’t forget to include a link to YOUR favorite blog post.

If you think this blog post rocks, tell me why it rocks in the comment. “Awesome,””Great post,” etc. works for me. Don’t forget to include a link to YOUR most recent blog post.

Subscribe to this blog if you would enjoy keeping up with my thoughts and commentary. Like it, rate it and share it – if you want to give me some love.

Stan Faryna
15 February 2012
Bucharest, Romania


No fairies were harmed during the writing and publishing of this blog post.

Wednesday’s Women: @Bonnie_Greer @jaynalocke Yasmin Alibhai-Brown @kanter @biebert

February 7, 2012

blog soup 02.08.2012

Wednesday’s Women: A Celebration of Woman

by Stan Faryna

Stan Faryna

Ella Fitzgerald, Feelings

Read the rest of this entry »

Mixed Epiphanies: @Yogizilla @marcandangel @ginidietrich @tom_peters @marcus_baker #blogsoup

February 6, 2012

blog soup 02.06.2012

Mixed Epiphanies for a Monday

by Stan Faryna

Stan Faryna

Cheers Theme Song

Read the rest of this entry »


Get every new post delivered to your Inbox.

Join 171 other followers