Beauty, come and get some

April 11, 2013

Beauty, come and get some

by Stan Faryna

Stan Faryna
If you put a gun to my head and told me I could only do one thing in this blog, that one thing would be to share beauty with you.
Thanks to a G+ post by Betsy Cross, I have beauty to share with you, today.
A blog post. And this blog post is both epic and lyrical. It is fucking beautiful!

WE CAN MAKE A DIFFERENCE: HOW WE CAN BENEFIT FROM FACEBOOK, TWITTER AND SOCIAL MEDIA

Stan Faryna
10 April 2013
Fairfax, Virginia

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What Disney-Playdom can teach you about the value of bad customer service

May 28, 2012

An unbelievable, true story…

by Stan Faryna

Stan Faryna

Recently, I experienced a payment error with the Disney Interactive Media Group via Facebook. I submitted an electronic support request. Seven days later this is the reply that I received:

We would like to invite you to give us feedback regarding ticket # 1604393.

You can give feedback by taking this brief survey: 
https://www.surveymonkey.com/s/2G38QRS?c=cbroderick+Blue+1604393+Playdom

We look forward to hearing from you, 
Playdom Game Services

The survey asked me how I rate their customer service. Really.

John Lennon, Power To The People

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Do not stir up love before it’s own time. Song of Songs 2:7

March 28, 2012

How to get the most out of social media. And other social media DOHs.

by Stan Faryna

Stan Faryna

My friend, Saul Fleischman, writes about the features that Google Plus needs to compete as a social media platform. In my opinion, Saul proposes features which would up the game value of the app. Saul has a passion for the social game and opportunity – a passion that I admire about the man.

Read Saul’s proposals for a better Google Plus here: http://osakabentures.com/2012/03/facebook-robs-google-plus-both-fall-short

The success and sustainability of a social media platform, however, will not be determined by the advantages it provides to the social gamer.

Superiority of social service is determined by the opportunities and use that the average netizen can utilize. I’m not saying that the volume of registered users is relevant. I am saying that the volume of daily users and user to user interaction is key to a platform’s health and value. That’s why Facebook games are critical to Facebook’s strategy. Some suggest Facebook games drive 50% of the network’s daily log-ins, usage, and user to user interaction.

Superiority must also relate to how well a platform empowers people to connect, communicate, share, and collaborate with other people. All platforms attempt to address this function in terms of managing one-to-one and one-to-many relationships, but none of them do it brilliantly.

Despite all the hype, Pinterest miserably fails in this regard. That doesn’t mean it will fail. But if Pinterest succeeds, it means that online relationships are trending toward increasing superficiality. If I felt just a little bit snarky, I would list all the cool kids that failed to notice Pinterest’s major defect.

Today, Twitter, Facebook, Linkedin, blogs, and websites continue to stand out as the most usable and useful of social media platforms. They are not silver bullets, but they are staple in any social media and/or online marketing strategy – commercial, personal or otherwise. Their value to you, of course, is belied in the quality of the relationships you have with other people on those platforms – not follower count, likes, comments, page views, etc.

Metrics, analytics, and data of any kind are often misleading without a deeper sense of context and dynamics. Data, in fact, does not easily convert to knowledge, prudence, or wisdom. You can watch 10,000 movies in your lifetime, but it will still be unlikely that you write a great movie script like Frank Capra’s It’s a Wonderful Life, replace Anthony Hopkins in a remake of Silence of the Lambs, or direct a better remake of Guillermo de Toro’s film, Pan’s Labyrinth.

Contrary to popular superstition, data is not a commodity.

As my friends, Jack and Billy say, have fun with social. They and many others take what they do seriously enough to show up on schedule, make their presence felt, contribute to conversations, and make relationships. If you still have time and attention to build relationships with people on another social platform, go for it. But the last thing you should do is stretch yourself thin across a dozen major and minor networks where you leave no foot print on hearts and imaginations.

Digital footprints are often nothing more than sand castles that wash away with the tide.

Postscript:

Looking over my shoulder, I see the wind has blown the pages of a book open. Coincidentally, it offers wisdom on this subject:

Do not stir up love before it’s own time. Song of Songs 2:7

Stan Faryna
28 March 2012
Bucharest, Romania

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Do you describe yourself as a social media [xxx]? Really?!

January 14, 2012

Do you describe yourself as a social media [fill in the blank]?!

by Stan Faryna

Stan Faryna

Who are you?

There was much reflection as 2011 came to a close. There was much anticipation about 2012. It happens every year.

Most hope to do better – however they imagined better to be. For some, the reflections continue. Bill Dorman, for example, has been going deep. Jack Steiner always asks the right questions – even if those questions make us uncomfortable.

Doing better means that you really do know some of the things that you did wrong. Some. But, maybe, more than just some. [grin]

Also, knowing that some of your most killer ideas, expectations, and efforts were totally wrong, misguided, and/or dumb. Or wrong for you.

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Zynga’s CastleVille: Cheats, Tips, Freebies, and Add Friends

November 30, 2011

CastleVille: Cheats, Tips, Freebies, and Add Friends

2014: Currently playing Blizzard’s Hearthstone: Heroes of Warcraft. Read about that here.

by Stan Faryna

Stan Faryna plays Castleville

Does the Gloom overshadow your kingdom?

Zynga, the Facebook game partner, released a new game, CastleVille, just before the days of turkey coma and, perhaps, to keep 10’s of millions entertained beyond Thanksgiving through the winter holidays and Christmas – if I dare to publicly name the Christian holiday which marks the birth of Jesus Christ. And I do – in case you didn’t know. [grin]

Below you will find here my insights about how to get your game on. CastleVille – in other words. My insights have been reviewed by 100s of players and I’ve received quite a lot of positive feedback so far. Level zero to eight – that’s what we’re talking about. Cheats, tips, and tricks by any other name. And nothing to do with roses!

Or, we can call them by more modest terms, insight and illumination. Or to be more colorful, over turning turtles.

Yes, setting turtles on their back would be a reference to the dialogue in David Milch’s daring, western-style HBO series Deadwood – and reminiscent of Shakespeare! You can read up about Deadwood and it’s three short seasons here. Read the rest of this entry »


Blog Soup 2011.11.04 Customer Connection, Social Web, and Funk

November 4, 2011

Blog Soup

by Stan Faryna

Stan Faryna

Blog Soup 2011.11.04. How funky are you?

Customer connection is key to doing business. Because without customers, you don’t have a business. Bloggers are starting to get that. Privacy, Liking, Protest, and inhumanity – those are just a few of the trending topics in the blogosphere.

Oh- Triberrites… Triberr is now on full manual. You’ll need to approve each tweet from your tribe members – if you want them to keep loving on you.

I read a lot of blogs. Maybe, too many. I comment on a lot of blog posts. Maybe, too many. If you are a Triberrati, you do too.

A Triberrati is a blogger that stands out in the Triberr community. Triberr is a web app that connects bloggers and helps them to curate each other on Twitter. You can learn all about Triberr by reading any of the following posts about it.

1. James St. JohnTriberr: They Want To Change The World

2. Yomar LopezHow Triberr Changes The Competitive Landscape

3. Neicole CrepeauFriday Fives: Tips For Using Triberr

Gary Portnoy, Where everybody knows your name (Cheers theme song)

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Are you comfortable faking it? And other social media DOHs.

September 8, 2011

Are you comfortable faking it? Friendship, love, and life – for instance?
by Stan Faryna

I’m going to do this like Jack does it. I am also inspired (in a manner of speaking) by a Florida Film maker that recently got accolades from the blogging community. More about that another time.

Stream of consciousness: I started with a title. It came to me as I watched my twitter stream. It’s loaded with love, gratitude, and inspiration.

I have selected this music to heighten your reading pleasure: The Blue Danube.

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