“Yippee-ki-yay, MFs…” @Faryna shouted as he pressed publish on WordPress.

May 10, 2011

Keyword repetition is out.

Google search results changed this week. Yes, the pages are cleaner. Lighter. You may or may not be a fan of white design – that’s your problem. Anyway, the new look may or may not be what sticks. But that’s not the big deal. In fact, the design change was a distraction.

The big deal is that Google is ranking pages and relevance somewhat differently this week. And SEO experts still don’t know what to say or how to game the new factors. Despite the hush, last week’s update to Google’s new Panda search ranking algorithm has had the kind of impact on business that is garnering lawsuits against Google. Read the rest of this entry »

Link whores, sluts and pimps- Oh my!

March 1, 2008

Five cent tour of Bablion:

The ambiguous and prolific guidelines for building traffic to a website, blog or other online activity leads to mistakes, dark suspicions and a volatile Web 2.0. Questions of right and wrong are debated, people argue unnecessarily, flame wars break out, and an unfortunate humor about it all evolves into sometimes funny and sometimes hurtful pejoratives and slurs such as ‘link whore’ and ‘slut’. Such disreputable and despicable slurs are last things you want to accomplish with your online marketing strategy.

Whores, sluts and pimps

The term, ‘link whore’, sounds adult, sexy, dirty, despicable, and disreputable. Link whores are alternatively referred to as link sluts OR, more commonly, sluts.

Most likely, you or your company wouldn’t like to be refered to as a link whore. Or slut- whatever your gender or business (escort companies, of course, might enjoy such fun). Unless you happen to be kinky.

Or, unless, you drove a Ferarri, Brabus super-car or pimped Dacia… chilled out in the VIP only section of five star restaurants and clubs like Fratelli… drew bugs on your quantum-processing laptop- while ignoring beautiful specimens of the opposite sex trying to engage you in flirtatious conversations and rewarding business opportunities.

Who cares what people say about you when you have all that!
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Schiphol airport speech on great websites

December 27, 2002

Five cents will not buy you a mouthful of bullfeathers in Bablion…

Everyone would like a great website, but what it is, how it can be realized, and how much should be spent seems to be a mystery for most. A great website is many things. In the broadest sense, it should be a culmination of business, communication, marketing and technology strategy. A great website should support your business plan by helping you achieve short- and long term business objectives.

Doh! In the clip below, the narrator points out an obvious mistake on the website of the world famous usability expert Jakob Nielsen…


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