Shhh! Consumer behavior is changing

Five cents buys you this in Bablion:

Regardless of the lack of imagination of traditional media sellers, the marketplace has gone through three major shifts- shifts which most Romanian businesses don’t understand. Huges shifts in consumer behavior are occuring, resulting from online search, shared customer experiences and rising expectations. These three online forces will evolve and drive this shift harder and faster. Unfortunately, few (if anyone) will try to harness these changes in the short run- especially not traditional media providers.