American writer and Nobel Prize laureate William Faulkner received the Nobel Prize in Literature (1950). It was awarded to Faulkner “for his powerful and artistically unique contribution to the modern American novel.” Among Faulkner’s books, The Sound and Fury (1929) should be known to you. The book tells the tumultuous and tragic story of the once privileged, Mississippi Compson family. At the center of the story is Caddy – the obsession of her brothers. Among the devices William Faulkner uses to tell this story is the technique known as stream of consciousness where ideas and images flow and swirl, interrupt each other, consume us, and – if we are lucky – reveal the conflicts that weigh upon the human heart.
An unexpected journey must begin like all great adventures begin – just like in The Fellowship of the Ring, the first book of the epic novel by J.R.R. Tolkien, The Lord of the Rings. It begins in the commonwealth of small pleasantries, tamer hopes and dreams, and gentle ambitions. Among little people – people of lesser imagination and destiny. But ahead, there is great adventure, greater perils, and unimaginable reward.
Mark Pesce, an Australian entrpreneur, recently tweeted:
Brands are like Tinkerbell: If you stop believing in them, they die.
Pesce’s tweet reminds me of the ancient proverb about the things that we believe:
Seeing is believing.
That’s what comScore and Pretarget are suggesting. That a parlay on online display ads pays handsomely. Because brands get seen online. Clicks, They are also suggesting, are not the last word in conversion: transaction, interaction, conversation, and/or community. In other words, online measurement and metrics are suspect. Say What?
Google’s new cloud-based online storage service, Google Drive, is yet another Faustian app by any other name. By uploading content to Google Drive, you grant Google a irrevocable license to use your stuff – even after you stop using Drive.
That’s what you see when you log into Triberr – a very cool blogger app that lets you build tribes. The tribes enable you to curate others through Twitter (mostly) and extend your own reach through your tribemates’ followings. Triber co-founders Dino Dogan and Dan Cristo are the bad-asses that helped preserve some of the fading relevance of blogging.
Herbie Hancock and Lang Lang performing Gerschwin’s Rhapsody in Blue
If you follow Gini Dietrich, Bill Dorman or Bruce Sallan, you’ll understand everything that I have to say here. Because there’s no better lesson than the lesson you’ve seen lived out by the people you know. IRL or social.
Like IRL, social is something you have to live – automation, enthusiasm, and/or drama does not deliver consistent and sustainable results. Nor value.
It should go without saying. That there is no difference between IRL or social when it comes to making friends and becoming influential. It just is. Until we are replaced by robots. That’s why Klout, Kred, and Empire Avenue can’t help you.
While I do pay attention to trending topics on Google, I never intentionally write to them. Not until today. Among the hot trending topics today is colorectal cancer (bowel cancer), think like a man, justin beiber, watchmen, and mother’s day. None of today’s hot trending topics were immediately interesting to me as a subject to write about. Ok, I’ll admit that the watchmen did pique my curiosity. [grin]
The word invokes change, unrest, danger, fear, and hope. Perhaps, also, community, responsibility, and service. The word, watchmen, seems as old as literature itself.
I have posted watchmen on your walls, O Jerulsalem; they will never be silent day or night. You who call on the Lord, give yourselves no rest, and give him no rest till he establishes Jerusalem and makes her the praise of the earth.Isaiah 67:6-7
“I think I see something moving in the trees!” Dana gasped and pointed to a group of nearby trees as the tour bus inched down Andaman road.
George threw a bunch of bananas through his open window. Two young Jarawa scampered from behind bushes to the bananas laying at the side of road. Their eyes looked so full of joy. Dana snapped pictures with her iPhone.
The Jarawa young clicked and chanted. They stretched out their little hands and moved their fingers as if squeezing fruit. Read the rest of this entry »