Rapper Tupac Shakur rises from the dead and wows Coachella 2012 and the world
by Stan Faryna
On September 7, 1996, American artist and rapper Tupac Amaru Shakur was shot four times in Las Vegas, Nevada. Tupac died six days later on September 13, 1996. A son of Harlem, he was one of the best-selling music artists in the world.
But death can’t keep a legendary rap star down – not Tupac Shakur. Tupac (aka 2Pac, Pac and Makavli) performed on stage this last weekend at the Coachella Valley 2012 Music and Arts Festival. His performance also included a duet with rapper and record producer Snoop Dog (Calvin Cordozar Broadus, Jr.) and Dr. Dre (Andre Romelle Young).
Tupac Shakur, Coachella 2012
Was it really Tupac? Is Tupac Shakur alive? That’s what people all over the world are wondering. But that’s not all people are wondering.
In fact, it was a hologram of Tupac Shakur that performed at Coachella. The hologram was created by a British Holographic Effects company, Musion. This was not the first time a hologram of a celebrity was used in entertainment, but it may be the first time that a hologram of a deceased artist was used to entertain a large, live audience.
The technology, however, is not what is interesting. What is interesting is the use of the technology to bring back the dead and the emotional impact of such use. According to the Press, permission (I’m glad to hear) was granted by Tupac’s mother .
What others are saying on Twitter (selected sample):
I’m Sorry Ms.Jackson: Tupac Hologram Full Performance Coachella 2012 Looks So Real
Wall Street Journal: Tupac, the rapper who died in 1996, could go on tour — via hologram.
Tyler Lemco: What if this whole “hologram” thing is just part of the plot to ease people into the real Tupac coming back?
Marley: Cant get over that tupac hologram. His performance was better than most alive rappers today
Moses: Pleased to announce that hologram Tupac will be performing in two weeks at my nephew Sheldon’s Bar Mitzvah.
Tom Gara: Yesterday I saw holographic Tupac. Today I’m at a conference panel on private-sector space exploration. Good time to be alive.
Chris Angel: That hologram looked a little too good. Just to be safe, I dug him up and bashed his skull in. We’re now completely safe from Zombie Tupac
The world-wide reactions are wide-ranging: awe, excitement, anger, inappropriate humor, and much more. In other words, the whole world has been moved. These are interesting times, indeed.
Another interesting thing to me is that the mainstream media has profoundly failed to capture the picture of how Tupac’s performance has touched people – a picture that is painted powerfully by the many, individual voices of social and citizen media.
18 April 2012
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Within 48 hours, I counted 10s of millions of Youtube views of the Tupac Hologram performance. Beyond the hologram, video comments from ordinary people about the Coachella spectacle were getting 10s of thousands of views. Here’s a sample of some of the less popular Youtube comments: